000 00369nam a2200145Ia 4500
008 221231s9999 xx 000 0 und d
100 _aO'guinn, Thomas C
_91563
245 0 _aAdvertising & Integrated Brand Promotion
250 _a4
260 _bThomson Learning
260 _c2006
300 _a781
650 _aAdvertising & Public Relations
_91564
942 _cMBA_BK
999 _c780
_d780