000 00366nam a2200145Ia 4500
008 221231s9999 xx 000 0 und d
100 _aBelch, George. E.,  Belch, Micheal A
_957
245 0 _aAdvertising and Promotion
250 _a6
260 _bTata McGraw-Hill
260 _c2004
300 _aP V
650 _aAdvertising & Public Relations
_958
942 _cMBA_BK
999 _c2
_d2