00361nam a2200133Ia 4500008004100000020001800041100004200059245005200101250001100153260002100164260000900185300000800194650002500202221231s9999    xx            000 0 und d  a0-07-060086-4  aHawkins, Del L., Best, Roger J., etal 0aConsumer Behavior : Building Marketing Strategy  a9th Ed  bTata McGraw-Hill  c2009  a867  aManagement Marketing