Entry Geographic Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 13755

003 - CONTROL NUMBER IDENTIFIER

• control field: AIT

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20231026113430.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 231026|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: AIT
• Transcribing agency: AIT

151 ## - HEADING--GEOGRAPHIC NAME

• Geographic name: Marketing 4.0

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (AIT)7166: Kotler, Philip; Kartajaya, Hermawan & Setiawan, Iwan 13753, Marketing 4.0: moving from traditional to digital, 2017.