Marketing Research (Record no. 1291)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00467nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221231s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 658.83 MAL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 978-93-534-3329-1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh.K & etal |
| 9 (RLIN) | 2695 |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 955p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 2696 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term following geographic name entry element | Marketing,Research,Marketing |
| 9 (RLIN) | 2697 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | MBA Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Department | Bill Number | Bill Date | Discount % | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Atria Institute of Technology | Atria Institute of Technology | 08/11/2021 | Asha Book Centre | 829.00 | 978-93-534-3329-1 | PG03319 | 31/12/2022 | 829.00 | 31/12/2022 | MBA Books | 20 | 2021-11-08 | 20 | |||||||
| Atria Institute of Technology | Atria Institute of Technology | 08/11/2021 | ACM Trading India Pvt.Ltd | 829.00 | 978-93-534-3329-1 | PG03320 | 31/12/2022 | 829.00 | 31/12/2022 | MBA Books | 2021-22/0044 | 2021-11-03 | 25 | |||||||
| Atria Institute of Technology | Atria Institute of Technology | 08/11/2021 | ACM Trading India Pvt.Ltd | 829.00 | 978-93-534-3329-1 | PG03321 | 31/12/2022 | 829.00 | 31/12/2022 | MBA Books | 2021-22/0044 | 2021-11-03 | 25 | |||||||
| REFERENCE | Atria Institute of Technology | Atria Institute of Technology | 12/12/2022 | K L BOOK HOUSE | 875.00 | 658.83 NAR | PG03404 | 31/12/2022 | 875.00 | 31/12/2022 | MBA Books | 293 | 2022-10-31 | |||||||
| Atria Institute of Technology | Atria Institute of Technology | 12/12/2022 | K L BOOK HOUSE | 875.00 | 658.83 NAR | PG03405 | 31/12/2022 | 875.00 | 31/12/2022 | MBA Books | 293 | 2022-10-31 | ||||||||
| Atria Institute of Technology | Atria Institute of Technology | 12/12/2022 | K L BOOK HOUSE | 875.00 | 1 | 658.83 NAR | PG03406 | 16/05/2025 | 875.00 | 31/12/2022 | MBA Books | 293 | 2022-10-31 | 05/05/2025 | ||||||
| Atria Institute of Technology | Atria Institute of Technology | 12/12/2022 | K L BOOK HOUSE | 875.00 | 658.83 NAR | PG03407 | 31/12/2022 | 875.00 | 31/12/2022 | MBA Books | 293 | 2022-10-31 | ||||||||
| Atria Institute of Technology | Atria Institute of Technology | 12/12/2022 | K L BOOK HOUSE | 875.00 | 658.83 NAR | PG03408 | 31/12/2022 | 875.00 | 31/12/2022 | MBA Books | 293 | 2022-10-31 |
