Marketing Management (Record no. 1067)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00534nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221231s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1-25-902641-6 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 RAM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy V.S & Namakumari .S |
| 9 (RLIN) | 2164 |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 245 #0 - TITLE STATEMENT | |
| Remainder of title | Global Perspective Indian Context |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5 th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Mc Graw Hill |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 788 P |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 2165 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term following geographic name entry element | Marketing,Management,Marketing |
| 9 (RLIN) | 2166 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | MBA Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Department | Bill Number | Bill Date | Discount % | Total Renewals | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| REFERENCE | Atria Institute of Technology | Atria Institute of Technology | 17/12/2015 | Sunrise publishers & Distributors | 675.00 | 658.8 RAM | PG02803 | 31/12/2022 | 675.00 | 31/12/2022 | MBA Books | 3804/14-15 | 2014-10-20 | 28 | |||||||
| Atria Institute of Technology | Atria Institute of Technology | 17/12/2015 | Sunrise publishers & Distributors | 675.00 | 4 | 658.8 RAM | PG02804 | 12/02/2025 | 675.00 | 31/12/2022 | MBA Books | 3804/14-15 | 2014-10-20 | 28 | 1 | 30/01/2025 | |||||
| Atria Institute of Technology | Atria Institute of Technology | 17/12/2015 | Sunrise publishers & Distributors | 675.00 | 3 | 658.8 RAM | PG02805 | 12/02/2025 | 675.00 | 31/12/2022 | MBA Books | 3804/14-15 | 2014-10-20 | 28 | 30/01/2025 |
